Founded in 2009 by Francesca Molteni, MUSE Factory of Projects develops editorial and multimedia projects, videos, video installations and websites with the aim of linking creativity, culture and business. MUSE produces projects for promotion and communication purposes for businesses, organisations and local authorities, particularly focusing on contemporary life and design culture. We use the languages of new media, multimedia tools and interactivity, with the support of authors and technicians selected over the course of fifteen years’ experience in the audiovisual publishing sector.
MUSE’s design approach is based on research and study. Each project turns into a specific story that requires an act of knowledge and exploration.
Each narration, before being visualized, is analyzed through the study of archives, meetings with its protagonists and observation of the geographies in which it’s set. For each individual production, MUSE identifies ad hoc collaborators, whose expertise is relevant to the specific project. MUSE is in fact a Content Production Company that takes care of every design phase, from concept to design until production.
Mine is a wonderful job: there’s nothing better than expressing your passion. I like to tell stories, in the end, the best thing is to bring to the knowledge of more people a possibility that you have, which then becomes a story. Every time I study a topic I didn’t know before from scratch and with curiosity, I like it. Every day I try to invent new projects. It’s a free agent job, every day to reinvent.